Although 2020 was filled with tremendous challenges, nothing deterred ESPN from taking on a massive redesign of its college-football properties. The ESPN team started with a blank canvas and ended up with a comprehensive design system that accounted for all FBS and FCS games, ESPN College Gameday’s new look, and a full rebrand of the College Football Playoff. In this clip, ESPN Art Director Dale Harney goes inside the development of ESPN’s dynamic new college football look. You can watch this entire conversation and loads more content now by simply registering for FREE access to the SVG Sports Graphics Forum at www.sportsvideo.org/event/2021-sports-graphics-forum.
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